From our Chairman, Mr. Alberto D. Lina, a "Pusong UBE" or "Purple Heart" is a heart that serves with passion. Anything done with passion produces special results.
To be the most trusted and effective marketing communication and media production company that consistently excels in enabling businesses to achieve their goals.
Donna May Lina is President and Chief Creative Officer of UBE MEDIA, INC, a strategic communications, content, and marketing company based in the Philippines.
Her vast range of interests and expertise in logistics, weather and climate change, sports, arts, and music brings a multi-discipline approach in creating communications solutions to UBE MEDIA, INC’s clients.
She’s an active member of business and socio-civic organizations such as the Management Organization of the Philippines, Women’s Business Council of the Philippines, Probe Media Foundation, and National
Communications Committee of the Girl Scouts of the Philippines.
In partnership with the Makiling Center for Mountain Ecosystems of the University of the Philippines, Los Baños, her company UBE MEDIA has been leading the indigenous boundary tree planting sustainability project in Mt. Makiling since 2013.
She has participated in international media forums such as the Asia Broadcasting Union Forum on DRR and Climate Change in Bangladesh and in Macau.
She is one of the recipients of the ASEAN Women’s Entrepreneurs Network Outstanding Entrepreneur Award awarded in Bangkok in 2019.
She completed her Masters in Business Administration- Top Executive Program from the Pamantasan ng Lungsod ng Maynila and Bachelor of Arts in Broadcast Communication (cum laude) from the University of the Philippines.
She dreams of seeing the Philippines be a first world country and the leader in sustainability.
Operations Manager & Special Projects Head
Sunshine has combined a diverse and extensive background in marketing, business development, events, and production management through her years of dedicated work. She has successfully executed a wide range of corporate projects including product development, promotional brand campaigns, corporate events to news program production. Her excellent people skills and coordination skills are her tools in managing a diverse team to accomplish missions in critical environments which includes live event management, cycling races, and agricultural deliveries.
Sunshine expanded her skills set into agricultural logistics, devising business plans aimed at enhancing food sustainability and security through on ground immersion to understand more in-depth challenges. Her proficiency at breaking down complex issues and developing solutions serves as a cornerstone of her competency as a project management officer. Her strategic approach to problem-solving has proven innovation and efficiency within the organization.
Naming some of her achievements, Sunshine was the Venue Manager for Cycling sport and the Technical Director for Road events held in Tagaytay at the 2019 Southeast Asian Games. She is also the Technical and Organization Director of Le Tour de Filipinas, the longest UCI-sanctioned race in the Philippines. She is passionate about the sport and continuously seeks to improve her skills through various training both local and abroad. She was one of the successful trainees to pass the Elite National Commissaire Course, an exclusive program for Road cycling officials for Asian countries conducted in Thailand. Sunshine’s commitment to excellence is evident in her relentless pursuit of knowledge and skill enhancement, aiming to make a meaningful impact in her chosen fields.
Sunshine finished Bachelor of Science in Industrial Education, Major in Computer Education from the Technological University of the Philippines. She earned a diploma in Professional Events Management at the De La Salle-College of Saint Benilde (Merit Award recipient). She also earned units in Master in Business Administration- Top Executive Program from the Pamantasan ng Lungsod ng Maynila. Currently, she is a Second Year Juris Doctor student at Saint Mary's University, College of Law.
Creative and Marketing Manager
Nikka Bacalso is a dedicated professional in the dynamic fields of marketing, events, and e-commerce.
Her tenure at UBE MEDIA, INC. reflects career progression from a fresh graduate Management Trainee to now a visionary leader of the group as a Creative Marketing Manager. Proficient in creative and digital marketing, she leads the team handling creatives and digital media projects for their clients.
She took the lead in driving marketing and activation initiatives across diverse industries, including logistics, transportation, and environmental sectors. Additionally, she assumed the role of Project Manager for Le Tour de Filipinas, the Philippines' longest UCI-sanctioned race. Her adept events management skills played a pivotal role in the team's success in organizing both corporate and social events.
Nikka also has experience as a freelance E-commerce Virtual Assistant for retail and beauty brands. She's skilled in optimizing product listings, analyzing sales reports, managing influencer collaborations, and running paid media campaigns.
Her "problem-solver" personality makes her more committed to excellence in the ever-evolving industry of marketing and e-commerce.
She graduated Magna Cum Laude at the University of the East - Manila Campus with a degree in AB Broadcasting. Currently, Nikka is pursuing a Master of Business Administration at the Philippine School of Business Administration.
Andrea, a simple but charming Administrative Officer of UBE MEDIA, INC., holds a Degree of Business Management at the Cavite State University.
Her expertise includes client and vendor coordination, project assistance, and paper-work related tasks. Her calm and positive attitude towards partners and colleagues make working always an enjoyable experience.
One of the notable projects she assisted is ‘Ageless Passion’, a musical play about the Life of Retired Chief Justice Artemio Panganiban.
Though being introvert herself, she still finds motivation working in a team that shares same energy, beliefs, and goals.
On her free time, Andrea enjoys listening to K-Pop songs of BTS, a Korean boyband.
Her dream is to experience working in Dubai and give her parents a better life.
Kurt Christian Doctor’s professional journey includes serving as a Live Producer at PANAHON.TV from 2022 to 2023, where he honed his skills in live broadcasting and content creation. Currently, Kurt is working as a Project Officer at UBE MEDIA, INC., where he continues to expand his expertise in media-related projects.
Furthermore, Kurt has experience in UK property management, where he oversees various aspects such as marketing, property maintenance, and tenant relations.
Kurt is a Broadcasting Major graduate from Trinity University of Asia. He holds a deep passion for broadcast productions.
Outside of his professional pursuits, Kurt enjoys immersing himself in the world of mobile first-person shooter (FPS) games, finding excitement in the fast-paced action and strategic gameplay they offer. He also finds joy in watching movies across various genres and exploring the vast landscape of music.
Sr. Multimedia Designer
Mitch, an experienced designer and photographer from the city of "Ala Eh" Lipa, Batangas, has worked as a senior multimedia designer and photographer at UBE MEDIA, INC. for almost 7 years.
She specializes in graphic design, including logos, branding, brochures, stationery, and more. Her strength in communicating through visual elements ensures that UBE MEDIA’s clients are able to communicate their business solutions to their customers.
Mitch is proficient in Photoshop, Illustrator, InDesign, XD, Dreamweaver, and SketchUp.
She holds a degree in Computer Science from the Kolehiyo ng Lungsod ng Lipa. Beyond graphic design, Mitch is passionate about photography, using it as a means to express her feelings and, on some occasions, capture the emotions of her subjects.
Jearom Martinez, a motorcycle enthusiast, works as a Graphic Artist at UBE MEDIA, INC.
He studied Information Technology at the Interface Computer College but his passion lead him to the creative industry.
He started as a TV graphic artist for the multi-platform weather, climate change, and disaster risk reduction communication program, PANAHONTV, now he is doing more corporate work at UBE Media Inc.
Jearom is also a proud artist of the Department of Foreign Affairs-Overseas Voting Secretariat (DFA-OVS) campaigns, bringing life to his digital artworks and helping spread information to Filipinos around the world.